Crafter Research

Brand system v1

Crafter Research

A lab for public-interest research systems: corpora, agents, evidence trails, and tools that make sources inspectable.

Obsidian green research lab table with corpus documents and glass data panels
Domain
brand.crafter.ing
Accent
Corpus mint
Mode
Lab guide
01

Main mark

Same glyph. Different discipline.

Crafter Research uses the shared Crafter mark, but strips it out of forged gold and places it in a quieter system: green signal, paper evidence, glass layers, and source-first interfaces.

Primary

Default mark for dark surfaces.

Signal

Thin-line interface state.

Evidence

Muted imprint for documents.

Specimen

Glass plate and lab material use.

02

Color system

Research green, not startup blue.

The palette sits between paper archives and machine-readable interfaces. Mint is the signal. Obsidian is the lab bench.

Research green

--research-green

#173F31

Corpus mint

--corpus-mint

#CFE7D2

Signal moss

--signal-moss

#5F8F75

Obsidian lab

--obsidian-lab

#07100D

Graphite glass

--graphite-glass

#12231C

Paper white

--paper-white

#EEF4EC
03

Typography

Geist for clarity. Mono for evidence.

Prose needs to feel calm and exact. Metadata, source IDs, dates, and corpus references move to mono so they scan like lab records.

Display Investigación con fuentes al frente.
Metadata LAW.CORPUS/PE/2026 - SOURCE VERIFIED

Use tight, readable type. Avoid brand theater. If the sentence cannot survive a footnote, rewrite it.

12px mono labels - 0.16em tracking - uppercase only for metadata.

04

Applications

Brand in use.

Crafter Research shows up in corpus tools, agent UIs, legal research products, and public-interest data systems. The mark never competes with the evidence.

Research brand applications on a black lab table

Legal corpora

Use the mark as a quiet provenance stamp near source material.

Agent interfaces

Pair the mark with small mono labels, never with mascot language.

Public datasets

Lead with method, dates, and source traceability.

Research notes

Use muted paper and graphite before bright accents.

05

Imagery

Show the research apparatus.

Visuals should reveal the work: source documents, field notes, graph traces, evaluation sheets, and instruments. No stock teams, no random neon, no fake dashboards.

Generated Crafter Research laboratory hero visual
Imagegen asset

Use as hero or campaign background when the page needs atmosphere without inventing product UI.

06

Voice

Evidence first. Claims second.

The voice is direct, bilingual when useful, and method-led. We are a lab, so confidence comes from what can be inspected.

We say

Here is the source, here is the method, here is the limit.

We say

Open corpus, reproducible pipeline, inspectable answer.

We avoid

Magic AI, disruption, thought leadership, vague intelligence.

We avoid

Claims without source links or operational evidence.

07

Social assets

Export frames.

Keep share images spare. Mark, domain, method line, and one quiet visual field. If the asset needs copy, make it short enough to cite.